What is NLP?


Many people ask, “What is NLP?” NLP (Neuro-Linguistic Programming) is a set of skills and tools that improve how you communicate and influence. These skills also help you to understand yourself and others better, so that you can improve your results and help other to do improve theirs.

NLP was developed in the 1970’s mainly by John Grinder and Richard Bandler, with input from others (for example, Frank Pucelik). The key principle is that if someone is excellent at what they do and you ‘model’ them (i.e. replicate their thoughts and actions), then you too can achieve excellence, or at the very least improve your performance.

Because NLP is so effective, it is one of the fastest growing tools available if you want to improve results. So it is not a surprise that NLP techniques have been used by literally hundreds of thousands of people globally with great success.

What is NLP explained by Jeremy Lazarus

Definitions of NLP

The question ‘What is NLP?’ has been answered by numerous NLP trainers and authors in several ways.  Because we focus on the practical uses of NLP in work, coaching and sport, the definitions we prefer are:

  • How to use the language of your mind (Neuro-Linguistic) to change any programmes (or patterns) of behaviour that are not useful, so that you can have more of what you want (i.e. your goals) and less of what you don’t want (the things that stop you from achieving your goals).
  • How to use the language of your mind to programme yourself for success and bettter results.
  • A series of tools, techniques, approaches and attitudes with three main benefits:

-Improves communication with yourself and others
-Changes behaviours, thinking and beliefs
-Replicates excellence

Read more about the benefits of NLP and how it can be used.

What our students and clients say

Ivona Gordon

Jeremy has a unique approach to bringing out the best in people. He certainly practices what he preaches!  Jeremy is one of a handful of trainers/coaches/practitioners that I would, without any hesitation, recommend to others.  He is knowledgeable, ethical and shows genuine passion for the work he does and how best to serve others.

Mel Larsen

Before doing the NLP course, I had felt I needed more coaching approaches and methodologies. The course gave me a lot of new techniques which I have used to help my coaching clients. Also I was launching my new coaching brand as I was doing the programme and looking back I can see it helped me to set big targets and reach them.

Donna de Villiers

I have had the pleasure of studying with Jeremy, and the NLP he has taught has had a wonderful impact on my personal and professional life.  Jeremy explains NLP in an accessible, easy, manner and for me took away the fluff of the subject.  The practical help on the courses and the smaller classes give you a personal learning environment, perfect for this subject.  I highly recommend Jeremy for anyone interested in NLP.

Simon Fanning

I found the course to be enlightening both personally and professionally.  Jeremy’s experience of the corporate world allowed for a real life perspective to be taken and a focused view into NLP and its application in Business and coaching.

Dave Cordle

I’ve undertaken three major trainings with Jeremy: NLP Practitioner, NLP Master Practitioner and most recently NLP Sports Practitioner. I keep coming back because the training is thorough, ethical and ecological, and it’s academically recognized. As a career coach I work with people at all stages of their career, across levels and across a wide range of industries.

Dara Caryotis

I feel privileged to have discovered NLP, it has changed my life. Understanding communication, the impact of language and being able to change unwanted behaviours has been the difference that made the difference for me.  Jeremy is so much more than an NLP Master Trainer.  It is a powerful rewarding experience learning and evolving with Jeremy. I highly recommend studying with Jeremy, one of my best decisions.